Post by account_disabled on Mar 11, 2024 21:35:20 GMT -8
This content is both for you who are starting a business and, therefore, building your customer mailing list from scratch, and for you who already have a database and want to increase your list of contacts to send email marketing. YOU NEED LEADS TO INCREASE YOUR CUSTOMER MAILING LIST Have you seen the excellent movie Success at Any Price (Glengarry Glen Ross)? If not yet, here’s this tip for your next leisure time! To summarize very quickly, it's a film that takes place in 1992, inside a shabby firm that sells very bad land. The real estate agent's leads are kept on paper cards - see that the film takes place in a time very far from our current over-digitization of data - and the sellers fight unfairly among themselves to get a good card, that is , of a lead that is more likely to generate a sale. Are the leads weak? Are the leads weak? You're weak! A lead, therefore, is a warm contact, a person who already has the potential to be a customer or buyer of a certain business because they have already shown interest in its products or services.
You know that person who called your company asking for a quote? It's a lead. The one who went into the clothing store and tried on a blouse? Also a lead. The people who comment on your content on social media? Exactly: more leads. LEADS ARE FUNDAMENTAL TO THE SUCCESS OF EMAIL MARKETING Leads are the big thing in email marketing. This means that the most successful email marketing campaigns are those that are sent to people who have already shown some interest in what the sender produces. That's why there's no point Phone Number List buying mailings from third parties, because they'll be full of email addresses from people who don't even understand what you're selling or promoting. So, before sending a marketing email, make sure that your mailing contains only leads, only people with some potential to become your customers or consumers. But before you go hunting for every email address you find on Google, remember that the foundation of email marketing is permission. The person on the other end must have authorized you to send email marketing to their email address.
This ensures that your communications, when delivered, are recognized as legitimate and you minimize the chances of having your emails reported as spam by recipients. The 21 ways I present here for you to get new registrations for your mailing list are really efficient – and proven – strategies for obtaining email addresses WITH PERMISSION, that is, that people themselves authorize – and really want – to be part of their contacts. 1. ORGANIZE THE CONTACTS YOU ALREADY HAVE That's right. We're off to a good start, right? Do a search in your email program and see your sent and received messages. Select the contacts of people with whom you have emailed before, whose conversations seemed promising. Because these people have spoken to you before, they already know you and possibly your business. This means that the chances of them opening your next email – be it marketing or personal – are much greater than if they were people who don't know about you.
You know that person who called your company asking for a quote? It's a lead. The one who went into the clothing store and tried on a blouse? Also a lead. The people who comment on your content on social media? Exactly: more leads. LEADS ARE FUNDAMENTAL TO THE SUCCESS OF EMAIL MARKETING Leads are the big thing in email marketing. This means that the most successful email marketing campaigns are those that are sent to people who have already shown some interest in what the sender produces. That's why there's no point Phone Number List buying mailings from third parties, because they'll be full of email addresses from people who don't even understand what you're selling or promoting. So, before sending a marketing email, make sure that your mailing contains only leads, only people with some potential to become your customers or consumers. But before you go hunting for every email address you find on Google, remember that the foundation of email marketing is permission. The person on the other end must have authorized you to send email marketing to their email address.
This ensures that your communications, when delivered, are recognized as legitimate and you minimize the chances of having your emails reported as spam by recipients. The 21 ways I present here for you to get new registrations for your mailing list are really efficient – and proven – strategies for obtaining email addresses WITH PERMISSION, that is, that people themselves authorize – and really want – to be part of their contacts. 1. ORGANIZE THE CONTACTS YOU ALREADY HAVE That's right. We're off to a good start, right? Do a search in your email program and see your sent and received messages. Select the contacts of people with whom you have emailed before, whose conversations seemed promising. Because these people have spoken to you before, they already know you and possibly your business. This means that the chances of them opening your next email – be it marketing or personal – are much greater than if they were people who don't know about you.