Post by monower02 on Nov 24, 2023 20:20:47 GMT -8
Influencer marketing. Conversational marketing. Each of these techniques has its particularities, but they interact with each other. In fact, in some cases it is very difficult to do one without the other. That is why platforms that integrate all these tools in one place are highly valued, since they provide a unified vision of marketing processes and allow them to analyze their performance in a contextualized way.
Email marketing Email marketing is the oldest form of digital marketing. In the mid-nineties, when “browsing the Internet” was just beginning to be consolidated as a concept, email was already used to contact clients or interested America Cell Phone Number List parties. In fact, the first email for commercial purposes dates back to 1978, although it was not until the nineties that its use became widespread. for lead nurturing and customer loyalty. In combination with content marketing, email can be used to guide a potential customer to their purchasing decision .
It also serves to build loyalty, ask for specific feedback on products and service quality, or advertise. In the post Keys to a successful email marketing campaign we analyze the components of an effective campaign one by one. Content Marketing Content marketing has become very relevant in recent years. In essence, it is about creating and distributing pieces of content specifically aimed at the problems and queries of each company's potential customers. The objective is to attract and retain prospects who are searching on the Internet for a solution, connecting what the company produces with what that person needs. To be effective, content pieces must be relevant, timely, and consistent with the company's characteristics and values. Search Engine Optimization (SEO) SEO is a set of actions that are carried out on a website and its content to improve organic positioning and obtain more traffic from the results list of Google and other search engines. SEO implies, on the one hand, a technical aspect, related to the correct configuration of the site and its tuning to comply with the web standards established by search engines . On the other hand, it requires the development and optimization of content .
Email marketing Email marketing is the oldest form of digital marketing. In the mid-nineties, when “browsing the Internet” was just beginning to be consolidated as a concept, email was already used to contact clients or interested America Cell Phone Number List parties. In fact, the first email for commercial purposes dates back to 1978, although it was not until the nineties that its use became widespread. for lead nurturing and customer loyalty. In combination with content marketing, email can be used to guide a potential customer to their purchasing decision .
It also serves to build loyalty, ask for specific feedback on products and service quality, or advertise. In the post Keys to a successful email marketing campaign we analyze the components of an effective campaign one by one. Content Marketing Content marketing has become very relevant in recent years. In essence, it is about creating and distributing pieces of content specifically aimed at the problems and queries of each company's potential customers. The objective is to attract and retain prospects who are searching on the Internet for a solution, connecting what the company produces with what that person needs. To be effective, content pieces must be relevant, timely, and consistent with the company's characteristics and values. Search Engine Optimization (SEO) SEO is a set of actions that are carried out on a website and its content to improve organic positioning and obtain more traffic from the results list of Google and other search engines. SEO implies, on the one hand, a technical aspect, related to the correct configuration of the site and its tuning to comply with the web standards established by search engines . On the other hand, it requires the development and optimization of content .